Skip to main content

BOOK LAUNCH: The Intrapreneur’s Journey – Empowering Employees to Drive Growth

WBS is thrilled to invite you to the launch of The Intrapreneur’s Journey – Empowering Employees to Drive Growth, co-authored by two of our foremost academics: Prof Mjumo Mzyece and Prof Diran Soumonni, along with Hugh Molotsi and Jeff Zias.

This revised edition is an essential business guide on how to develop an organisation’s innovation culture through its internal entrepreneurs (intrapreneurs), with an emphasis on African innovation case studies.
 
Based on the observation that the most under-utilised assets in most organisations are the ideas in their employees’ heads, the authors offer first-hand experience and analysis on how intrapreneurship powers some of the world’s leading innovative businesses. This is a must-read for any entrepreneur, innovator, manager or senior executive who wants to successfully compete in today’s fast-changing world.


Find more info about the book here.
The book is available for ordering from bookstores and online retailers. The book retails at R350.00 but we are pleased to offer a 20% discount (R280.00) at the event.
 
Our panellists:
Prof Mills Soko, Professor of International Business and Strategy at WBS
Mr Hugh Molotsi, Founder and CEO of Ujama and award-winning innovation leader
Prof Mjumo Mzyece, Associate Professor of Technology & Operations Management at WBS
Prof Diran Soumonni, Associate Professor of Innovation Policy and Management at WBS
Dr Rethabile Melamu, CEO of SAPVIA (South African Photovoltaic Industry Association)

Click here for speaker bios
 
This promises to be a highly stimulating conversation – not to be missed!

When:21 June 2023 18:00
Where:
Smart Classroom, Bert Wessels Lecture Theatre 3, Wits Business School, 2 St David's Place, Parktown
For event enquiries, please contact:

Thembeka Hlatshwayo: