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Marketing Talk: What Makes Great Advertising?

What makes an advert great? What makes an ad stand out from the crowd, especially in today’s cluttered media environment? How do advertisers choose the right platform with such a wide choice? How should marketers approach the digital divide in South Africa? Where is advertising headed in a digitised world with so much online content competing for our attention?

Wits Business School along with our Master of Management in Strategic Marketing programme, is pleased to invite you to a webinar in which our experts will consider some of the great campaigns in South Africa’s recent history, as well as what it will take to produce an effective advert in the future.

Our speakers:

  • Mr Sylvester Chauke, Founder & Chief Architect: DNA Brand Architects
  • Ms Nontokozo Madonsela, Group Chief Marketing Officer - Momentum Metropolitan Holdings
  • Ms Johanna McDowell, Founder and Chief Executive - Independent Agency Selection
  • Mr Brandon Lemuel Mncube, Head Of Group Digital Marketing - Brand - Sanlam
  • Mr Thulani Sibeko, Chief Brand & Marketing Officer - Standard Bank Group

Mr Lawrence Dube, Executive Corporate Business Manager at Wits Business School will facilitate the conversation. Click here for speaker bios

Don’t miss what promises to be a lively and stimulating conversation!

When:06 April 2022 16:00
Where:
Online
For event enquiries, please contact:

thembeka hlatshwayo: