WBS hosted the prestigious Emerging Markets Conference Board (EMCB) conference in April 2018. The conference was attended by some of the most respected names in marketing, globally. Click here for links to interviews with WBS’s Professor Steve Burgess as he talks latest marketing trends with Professor Ray Taylor (Past President – American Academy of Marketing, US), Professor Cliff Shultz (Kellstadt Chair of Marketing, Quinlan School of Business, Loyola University, Chicago, US) and Professor Naresh Malhotra (Regents’ Emeritus Professor & Senior Fellow: Georgia Institute of Technology).

Click below for more videos

Professors Shultz & Burgess
https://youtu.be/5t5BExI7cEU

Professors Malhotra & Burgess
https://youtu.be/KNkvUGrQeR4